In 2011, eCommerce sales topped $200 billion. Because the digital marketplace of today is so immense, and constantly expanding, businesses need to find ways to make themselves and their products stand out in order to attract new customers. One of the best ways to do that is developing a comprehensive internet marketing plan that features search engine optimization. While some businesses have the resources and employees needed to do that work in house, others will find that a SEO reseller program is the best option for them. Because firms that provide SEO reseller programs are comprised of talented and experienced individuals, they can be a great asset to expanding businesses.

A whopping 93 percent of the online experiences of internet users begin with a visit to a search engine. In order to take advantage of that, businesses would be wise to use a SEO reseller program that helps them improve their rankings on search engine results pages and increase their visibility. Using a SEO reseller program will help a business attract the roughly 75 percent of search engine users who say that they click only on organic links and avoid paid advertisements. Any company who does not try to harness the potential for growth available there might be doing themselves a disservice.

Although using a Seo reseller program can be vastly beneficial, it is not the only step that businesses should take if they are looking to build a dynamic web presence that helps them attract lots of new customers. Because social media is used extensively by nine out of ten online adults, using social media to enter into dialogue with potential and current customers can be a good idea. 94 percent of social media marketers track the number of fans and followers that they have, and doing so, in cooperation with a SEO reseller program, can greatly help businesses looking to gain more customers.

While some companies might be hesitant to use SEO reseller programs, and prefer to do all of their work in house, there are several benefits to using them. Their talents and experience allow them to produce high quality content in an efficient manner. On top of that, using SEO reseller programs allows businesses to remain flexible. SEO requires a lot of time and energy, so businesses who use a SEO reseller program are free to allocate those resources to areas, like sales and customer service, that make their business unique. See this reference for more.